Shopping community members buy trendy lifestyle products at affordable prices, music, films, photos and Internet with the iPod touch at any time tangible Frankfurt, Germany, May 15, 2008 in Berlin Center or on the University campus the white headphones of the popular MP3 player by Apple cannot be overlooked and may are missing for many when leaving the House nor as the keychain. The youngest in the iPod family, iPod touch, is a miracle of technology. With the revolutionary surface of iPhones, modern touch-screen operation, clearer management of own photo – and music database, Internet and E-mail access and access to TV shows, offers iPod touch its users the full range of entertainment from a single source and convinces by its typical for Apple, innovative design. From 20 to 25 may, the members of the closed shopping community BuyVIP can buy the iPod touch with 16 GB of Flash memory and save even 50 percent. This limited the amount to 100 pieces. With the current campaign BuyVIP exactly meets the needs of its target group: who uses BuyVIP, is Internet-affine, mobile and lifestyle-oriented. Our members want to hear their favorite music on the go or see new video clips, spontaneously online driving directions or weather reports can retrieve and always have access to their emails.
With the iPhone campaign we can meet exactly these demands of our target group and offer our members of one of the coveted Apple products at an affordable price”, BuyVIP managing directors Harald Ernst is pleased. In addition to the partnerships with high-quality fashion brands such as Joop!, Christian Audigier or Michael Kors BuyVIP offers its members again trendy lifestyle products. This applies to all campaigns: just who is a member of the shopping clubs, gains access to the time and quantity limited actions and saves up to 70 percent for the purchase. Press contact: Anna Friedemann Phone: 030.2576205.16 E-Mail: about BuyVIP: BuyVIP is a closed Online shopping community, whose Mitglieder can participate on time and volume-limited sales campaigns and purchase selected products and brands in the fields of lifestyle and fashion. BuyVIP is growing through sponsorships, as well as through collaborations with popular communities like “lokalisten” or MySpace.
For manufacturers, the shopping community offers an attractive way to distribute over stocks and season runners directly to their target audience. The brands are not damaged by the exclusivity of the community, a cannibalization of other distribution channels will be avoided. The high activation of members of the causes for BuyVIP can assure high quantities and turnover the brands. The business model of BuyVIP is irresistible for the brands, as well as for the members. Further information is available under press.